SEE EVERYFEATURE GAPIN SECONDS

AI scans competitor websites and builds feature matrices automatically — with evidence for every claim.

Feature Matrix
Core Features
FeatureYouABC
API Access
SSO/SAML
Webhooks
Custom Branding
12
feature gaps found
+8
your advantages
How it works

Paste a URL.
Get a matrix.

You give Seeto a competitor's website. Our AI reads their pricing pages, feature lists, docs, changelogs — everything publicly available. Within minutes, it builds a complete side-by-side feature matrix.

No manual copy-pasting. No spreadsheets. Just a URL and a few minutes.

$seeto analyzecompetitor.com
Scanning pricing page...
Scanning /features...
Scanning /docs/api...
Scanning /integrations...
Matrix complete
Features found: 47
Categories: 6
Evidence links: 47/47
SSO / SAML
competitor.com/security
API Access
competitor.com/docs/api
Webhooks
competitor.com/integrations
Audit Logs
competitor.com/compliance
Custom Branding
competitor.com/enterprise

Every claim
has a source

Every feature in the matrix links to the exact page where it was found. Click through to see the original text, screenshot, or documentation. Nothing is hallucinated — everything is scraped from real pages.

When you present this to your VP or your board, you can say with confidence: here's where the data comes from.

It stays current.
You don't have to.

Set up monitoring and Seeto re-scans competitors on your schedule. When something changes, you get an alert. Export as PDF, CSV, or share a live link.

Mon, Jan 6
Full scan completed
47 features tracked across 5 competitors
Wed, Jan 15
Change detected
Competitor A added "Webhooks" to Enterprise plan
Mon, Jan 20
Scheduled re-scan
All data verified. 2 new features found for Competitor B
Thu, Feb 6
Alert: Feature removed
Competitor C removed "Phone Support" from Pro tier
Real world use cases

Roadmap
prioritization

A product manager at a Series B SaaS company was deciding between building SSO support or a Zapier integration. The team debated for weeks.

After running Seeto on five competitors, they saw that four out of five already had SSO — but only one had Zapier. The gap was obvious. They shipped Zapier first.

+23%
trial-to-paid conversion
within two months
Win rate before31%
Win rate after Seeto52%
+68%improvement in one quarter

Sales
enablement

A sales team kept losing deals to a competitor they didn't fully understand. Reps were making claims about features they hadn't verified, and prospects were fact-checking them in real time.

With Seeto's feature matrix, the team created a live comparison sheet they could pull up during demos. Every feature claim was backed by a source link.

Investor presentations

Investors always ask: "How are you different from X, Y, and Z?" Most founders answer with hand-wavy responses and outdated screenshots. That doesn't inspire confidence.

"The most thorough competitive analysis we've seen from a seed-stage company."

— Lead partner after reviewing a Seeto-generated feature matrix in a pitch deck

When you can show investors real data with real sources, you stand out from every other pitch they've seen that week.

Questions & answers

See features.
To build smarter.