All loom.com competitors

loom.com vs cloudapp.com

In the loom.com vs cloudapp.com comparison, CloudApp (now Zight) shares a similar value proposition to Zight, focusing on resolving issues faster and working smarter with easy video and screenshot recording. CloudApp offers Screen Recording, Video Editing, Screenshot Tool, and Cloud Storage, all of which are also available in Loom. However, CloudApp does not list any of the advanced AI features that Loom provides, such as AI Video Summarization, AI Bug Report Generation, or AI Documentation Generation. Loom's value proposition emphasizes supercharging productivity with AI-powered video messages. Pricing for CloudApp is not explicitly detailed in the summary, but its successor Zight offers plans starting at $9/month.

How the plans compare

Side-by-side pricing across every competitor.

5
Pricing Tiers
#1
Subject rank
0%
vs Market
1/2
Public pricing

Pricing Comparison

5 tiers across 2 companies

Free
loom.com
$0
cloudapp.com
Starteravg $18
loom.com
$18
month
cloudapp.com
Proavg $24
loom.com
$24
month
cloudapp.com
Business
loom.com
cloudapp.com
Enterprise
loom.com
Contact Sales
cloudapp.com

Price Positioning

Where each company sits in every tier

Starter
$18 — $18
loom
$18
Pro
$24 — $24
loom
$24
Cheapest
Subject brand
Most expensive

Feature-by-feature breakdown

What each product actually ships.

21
Total features
71%
15
Subject has
6
Feature gaps
11
Unique to subject
AI Video Summarization
AI
loom.com
cloudapp.com
AI Bug Report Generation
AI
loom.com
cloudapp.com
AI Documentation Generation
AI
loom.com
cloudapp.com
Screen Recording
Core
loom.com
cloudapp.com
Video Editing
Customization
loom.com
cloudapp.com
Transcriptions and Captions
AI
loom.com
cloudapp.com
Video Privacy Controls
Security
loom.com
cloudapp.com
Video Analytics
Analytics
loom.com
cloudapp.com
Mobile Apps
Mobile
loom.com
cloudapp.com
Collaboration Integrations
Integrations
loom.com
cloudapp.com
Blur Sensitive Information
Customization
loom.com
cloudapp.com
Screenshot Tool
Core
loom.com
cloudapp.com
Cloud Storage
Core
loom.com
cloudapp.com
Custom Backgrounds
Customization
loom.com
cloudapp.com
AI Usage Limits
Admin
loom.com
cloudapp.com
Custom Branding
Customization
loom.com
cloudapp.com
Integrations
Integrations
loom.com
cloudapp.com
GIF Creation
Core
loom.com
cloudapp.com
Annotation Tools
Customization
loom.com
cloudapp.com
Cloud Hosting and Sharing
Core
loom.com
cloudapp.com
Collaboration Tools
Collaboration
loom.com
cloudapp.com

Coverage by category

Subject's feature adoption per area

AI
100%4/4
Core
60%3/5
Customization
60%3/5
Security
100%1/1
Analytics
100%1/1
Mobile
100%1/1
Integrations
50%1/2
Admin
100%1/1
Collaboration
0%0/1

How each company positions itself

Tone, value props, and audience signals.

7
Messaging aspects
1
Companies covered
7/7
Subject coverage
0
Gaps
L

loom.com

Subject
loom.com
Tagline

One video is worth a thousand words

Source →
Value Proposition

Easily record and share AI-powered video messages with your teammates and customers to supercharge productivity.

Source →
ICP

Teams across sales, engineering, customer support, and design within 400,000 companies.

Source →
Key Differentiators

AI bug reports, intuitive editor, seamless integration with hundreds of tools, enterprise-grade security.

Source →
3 additional messaging details
Social Proof
Millions of people across 400,000 companies, testimonials from MetaLab, SevenSevenSix, HubSpot, Pearson, Typeform.
Source →
Tone of Voice
Productive, innovative, collaborative, secure.
Source →
Primary CTA
Get Loom for free
Source →

Search visibility

Where each domain ranks and what the search landscape looks like.

Top 3 rankings
8
Missing
0
Behind
0
Winning
21

Keyword Rankings

top 21 by volume
screen recording program301K/mo
loom.com#3
screen video recording software301K/mo
loom.com#5
monitor recording software301K/mo
loom.com#4
screen record program301K/mo
loom.com#4
screen record software301K/mo
loom.com#5
screen recorder software301K/mo
loom.com#5
screen recording software301K/mo
loom.com#5
screen video recorder software301K/mo
loom.com#5
software for screen recording301K/mo
loom.com#5
video screen capture software301K/mo
loom.com#6
loom246K/mo
loom.com#1
mic test mic test135K/mo
loom.com#9
record screen recorder91K/mo
loom.com#9
test computer camera74K/mo
loom.com#7
how do i record the screen41K/mo
loom.com#9
loom screen record27K/mo
loom.com#1
loom screen recording software27K/mo
loom.com#1
loom screen recorder22K/mo
loom.com#1
loom screen recording22K/mo
loom.com#1
loom video18K/mo
loom.com#1
what is loom8K/mo
loom.com#2

Winning Keywords

Subject leads
screen recording program#3301K
loom#1246K
loom screen record#127K
loom screen recording software#127K
loom screen recorder#122K
loom screen recording#122K
loom video#118K
what is loom#28K

SEO Recommendations

Grounded in ranking data
Defend top positions for screen recording keywords
Loom ranks well for 'screen recording program' and similar keywords, but Screencastify is close behind (positions 8-26). Focus on maintaining and improving content to protect these valuable rankings.
screen recording programscreen video recording softwaremonitor recording softwarescreen record program
Target 'mic test mic test' to improve ranking
Loom ranks #9 for 'mic test mic test' (135000 volume). Improving content and internal linking could help move this keyword into the top 3.
mic test mic test
Capture traffic from 'record screen recorder'
Loom ranks #9 for 'record screen recorder' (90500 volume). Optimizing content could help move this keyword into the top 3.
record screen recorder
Improve ranking for 'test computer camera'
Loom ranks #7 for 'test computer camera' (74000 volume). Optimizing content could help move this keyword into the top 3.
test computer camera

Ad & paid strategy

How each competitor runs their paid acquisition.

1
High spenders
0
Medium spenders
1
Low spenders
loom.comHigh spend4 pixels400 ads

Tracking Pixels

Marketo Munchkin (munchkin.marketo.net)Google Tag Manager (GTM-PNDSL7P)Atlassian Analytics (atl-global.atlassian.com)Amplitude (cdn.amplitude.com)

Ad Copy Patterns

Get Loom for free
Try for free
Contact Sales

Key Insight

Utilizes multiple analytics and marketing automation platforms, indicating a sophisticated tracking and engagement strategy. Strong focus on free trials and direct sales contact.

cloudapp.comLow spend3 pixels

Tracking Pixels

Apollo.io (assets.apollo.io)Google Tag Manager (GTM-NTQQ6W2)Customer.io (cdp.customer.io)

Ad Copy Patterns

Talk to Sales
Sign Up Free
Compare Zight pricing options to choose the perfect Zight plan for your visual communication needs.
Compare Plan Details

Key Insight

Shares the same tracking pixels and ad copy patterns as zight.com, suggesting a unified marketing strategy or a rebrand where the old domain still points to the new one's infrastructure.

How to win (and where to concede)

Per-competitor playbook for sales conversations.

vs

cloudapp.com

Key Differentiators

Loom offers comprehensive AI features like video summarization, bug report generation, and documentation generation, which cloudapp.com lacks.
Loom provides advanced security features such as video privacy controls and the ability to blur sensitive information, not available in cloudapp.com.
Loom supports mobile apps for on-the-go recording and viewing, a feature absent in cloudapp.com.
Loom includes transcriptions and captions for enhanced accessibility and searchability, which cloudapp.com does not offer.
Loom integrates seamlessly with hundreds of tools for collaboration, while cloudapp.com lacks specific collaboration integrations.

Their Strengths

cloudapp.com offers GIF creation, which Loom does not.
cloudapp.com provides annotation tools for images and videos, a feature not explicitly listed for Loom.
cloudapp.com supports custom branding, which Loom does not.

Pricing Comparison

Loom offers a free plan and tiered paid plans starting at $18/month, while cloudapp.com also has a free plan but its paid plan pricing is not specified.

Objection Handlers

cloudapp.com offers GIF creation, which is useful for quick shares.
While cloudapp.com has GIF creation, Loom focuses on more robust video messaging with AI-powered features for deeper communication and productivity, which often provides more context than a GIF.
cloudapp.com has annotation tools for images and videos.
Loom's strength lies in its AI capabilities for video summarization and documentation, which streamline workflows more effectively than basic annotations. For sensitive information, Loom allows blurring directly in the video.
cloudapp.com allows for custom branding.
Loom prioritizes powerful AI features and seamless integrations to supercharge productivity, which are often more critical for professional communication than custom branding on videos.

Subject has, they don't

GIF Creation
Annotation Tools
Custom Branding
Integrations
Cloud Hosting and Sharing
Collaboration Tools

They have, subject doesn't

AI Video Summarization
AI Bug Report Generation
AI Documentation Generation
Transcriptions and Captions
Video Privacy Controls
Mobile Apps
Collaboration Integrations
Blur Sensitive Information
Cloud Storage
Custom Backgrounds
AI Usage Limits

How to use this

When selling against cloudapp.com, lead with the differentiators above and pre-empt the listed objections.

Loom distinguishes itself with a comprehensive suite of AI-powered features for video summarization, bug reporting, and documentation generation. CloudApp (Zight) provides core screen recording, video editing, and screenshot tools, but lacks Loom's advanced AI capabilities.

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