All granola.ai competitors
granola.ai vs fathom.video
When examining granola.ai vs fathom.video, both aim to improve meeting efficiency, but with different emphases. granola.ai is an "AI notepad for people in back-to-back meetings," offering AI-enhanced notes, AI Chat with Work Context, and customizable note templates. Fathom.video, with the tagline "AI notetaking that is out of this world," focuses on summarizing meetings so users can concentrate on the conversation. Fathom.video's pricing includes a Free tier, a Starter tier at $19/month, a Pro tier at $20/month, and a Business tier at $34/month. granola.ai's pricing includes Free, Starter ($14/month), and Pro ($35/month) tiers. While fathom.video emphasizes summarization, granola.ai provides a more interactive and customizable note-taking experience, including features like direct audio transcription without bots and SOC 2 / HIPAA compliance, which are not listed for fathom.video.
How the plans compare
Side-by-side pricing across every competitor.
5
Pricing Tiers
#2
Subject rank
+6%
vs Market
2/2
Public pricing
Pricing Comparison
5 tiers across 2 companies
| Plan | granola.aiSubject | fathom.video |
|---|---|---|
Free | $0 month | $ 0 |
Starter avg $17 | $14 month | $ 19 month |
Pro avg $28 | $35 month | $ 20 month |
Business avg $34 | — | $34 month |
Enterprise | — | — |
$XXLowest price
$XXHighest price
Subject brand
Free
granola.ai
$0
month
fathom.video
$ 0
Starteravg $17
granola.ai
$14
month
fathom.video
$ 19
month
Proavg $28
granola.ai
$35
month
fathom.video
$ 20
month
Businessavg $34
granola.ai
—
fathom.video
$34
month
Enterprise
granola.ai
—
fathom.video
—
Price Positioning
Where each company sits in every tier
Starter
$14 — $19
granola
$14
fathom
$19
Pro
$20 — $35
fathom
$20
granola
$35
Business
$34 — $34
fathom
$34
Cheapest
Subject brand
Most expensive
Feature-by-feature breakdown
What each product actually ships.
27
Total features
44%
12
Subject has
15
Feature gaps
12
Unique to subject
Feature comparison matrix
27 features across 2 companies
| Feature | granola.ai | fathom.video |
|---|---|---|
AI Notepad for MeetingsUnique AI | ||
AI Chat with Work ContextUnique AI | ||
Meeting TranscriptionUnique AI | ||
AI Enhanced NotesUnique AI | ||
Customizable Note TemplatesUnique Customization | ||
Post-meeting Action ItemsUnique AI | ||
Cross-platform CompatibilityUnique Core | ||
Direct Audio Transcription without BotsUnique AI | ||
Mobile AppUnique Mobile | ||
Share Notes with One ClickUnique Collaboration | ||
SOC 2 / HIPAA ComplianceUnique Security | ||
Single Sign-On (SSO)Unique Security | ||
CRM IntegrationGap Integrations | ||
AI Meeting SummariesGap AI | ||
SOC 2 Type II ComplianceGap Security | ||
GDPR ComplianceGap Security | ||
Accurate TranscriptionsGap AI | ||
Customizable AI SummariesGap Customization | ||
AI Action ItemsGap AI | ||
Integration with ChatGPT & ClaudeGap Integrations | ||
Public API AccessGap API | ||
Bot-Free Capture OptionGap Core | ||
Real-time CollaborationGap Collaboration | ||
Custom Dictionaries for TranscriptionsGap Customization | ||
Global Search Across Meeting LibraryGap Analytics | ||
AI Scorecards for CoachingGap AI | ||
HIPAA ComplianceGap Security |
Subject has
Competitor has
Missing
AI Notepad for Meetings
AI
granola.ai
fathom.video
AI Chat with Work Context
AI
granola.ai
fathom.video
Meeting Transcription
AI
granola.ai
fathom.video
AI Enhanced Notes
AI
granola.ai
fathom.video
Customizable Note Templates
Customization
granola.ai
fathom.video
Post-meeting Action Items
AI
granola.ai
fathom.video
Cross-platform Compatibility
Core
granola.ai
fathom.video
Direct Audio Transcription without Bots
AI
granola.ai
fathom.video
Mobile App
Mobile
granola.ai
fathom.video
Share Notes with One Click
Collaboration
granola.ai
fathom.video
SOC 2 / HIPAA Compliance
Security
granola.ai
fathom.video
Single Sign-On (SSO)
Security
granola.ai
fathom.video
CRM Integration
Integrations
granola.ai
fathom.video
AI Meeting Summaries
AI
granola.ai
fathom.video
SOC 2 Type II Compliance
Security
granola.ai
fathom.video
GDPR Compliance
Security
granola.ai
fathom.video
Accurate Transcriptions
AI
granola.ai
fathom.video
Customizable AI Summaries
Customization
granola.ai
fathom.video
AI Action Items
AI
granola.ai
fathom.video
Integration with ChatGPT & Claude
Integrations
granola.ai
fathom.video
Public API Access
API
granola.ai
fathom.video
Bot-Free Capture Option
Core
granola.ai
fathom.video
Real-time Collaboration
Collaboration
granola.ai
fathom.video
Custom Dictionaries for Transcriptions
Customization
granola.ai
fathom.video
Global Search Across Meeting Library
Analytics
granola.ai
fathom.video
AI Scorecards for Coaching
AI
granola.ai
fathom.video
HIPAA Compliance
Security
granola.ai
fathom.video
Coverage by category
Subject's feature adoption per area
AI
60%6/10
Customization
33%1/3
Core
50%1/2
Mobile
100%1/1
Collaboration
50%1/2
Security
40%2/5
Integrations
0%0/2
API
0%0/1
Analytics
0%0/1
How each company positions itself
Tone, value props, and audience signals.
7
Messaging aspects
2
Companies covered
7/7
Subject coverage
0
Gaps
G
granola.ai
SubjectValue Proposition
Granola takes your raw meeting notes and makes them awesome, enhancing them with AI.
Source →Key Differentiators
No meeting bots, transcribes computer audio directly, enhances notes, customizable templates, AI models for post-meeting actions.
Source →3 additional messaging details
F
fathom.video
Key Differentiators
Bot-free capture, desktop app, ChatGPT & Claude integrations, AI Scorecards, customizable AI summaries.
Source →Search visibility
Where each domain ranks and what the search landscape looks like.
Top 3 rankings
18
Missing
23
Behind
0
Winning
24
Keyword Rankings
top 30 by volumeKeyword
granola.ai
fathom.video
notepad301K/mo
#29
—
granola110K/mo
#2
—
fathom91K/mo
—
#15
granula74K/mo
#3
—
app for notes61K/mo
#20
—
ai note taker27K/mo
#18
—
granola ai22K/mo
#1
—
notes taker15K/mo
#13
—
take notes10K/mo
#11
—
fathom ai10K/mo
—
#8
fathom notetaker8K/mo
—
#5
fathom note taker8K/mo
—
#8
fathom ai notetaker4K/mo
—
#5
what is fathom4K/mo
—
#14
granola app3K/mo
#1
—
fathom video2K/mo
—
#4
ai powered note taking tools2K/mo
#5
—
granola note-taking2K/mo
#1
—
granola note taking2K/mo
#1
—
fathom login2K/mo
—
#2
how much is fathom2K/mo
—
#3
granola ai note1K/mo
#1
—
granola ai notes1K/mo
#1
—
deal view1K/mo
—
#7
granola note taker1K/mo
#1
—
granola notes taker1K/mo
#1
—
granola notes880/mo
#1
—
fathom app720/mo
—
#2
fathom application720/mo
—
#2
fathom download720/mo
—
#1
notepad301K/mo
granola.ai#29fathom.video—
granola110K/mo
granola.ai#2fathom.video—
fathom91K/mo
granola.ai—fathom.video#15
granula74K/mo
granola.ai#3fathom.video—
app for notes61K/mo
granola.ai#20fathom.video—
ai note taker27K/mo
granola.ai#18fathom.video—
granola ai22K/mo
granola.ai#1fathom.video—
notes taker15K/mo
granola.ai#13fathom.video—
take notes10K/mo
granola.ai#11fathom.video—
fathom ai10K/mo
granola.ai—fathom.video#8
fathom notetaker8K/mo
granola.ai—fathom.video#5
fathom note taker8K/mo
granola.ai—fathom.video#8
fathom ai notetaker4K/mo
granola.ai—fathom.video#5
what is fathom4K/mo
granola.ai—fathom.video#14
granola app3K/mo
granola.ai#1fathom.video—
fathom video2K/mo
granola.ai—fathom.video#4
ai powered note taking tools2K/mo
granola.ai#5fathom.video—
granola note-taking2K/mo
granola.ai#1fathom.video—
granola note taking2K/mo
granola.ai#1fathom.video—
fathom login2K/mo
granola.ai—fathom.video#2
how much is fathom2K/mo
granola.ai—fathom.video#3
granola ai note1K/mo
granola.ai#1fathom.video—
granola ai notes1K/mo
granola.ai#1fathom.video—
deal view1K/mo
granola.ai—fathom.video#7
granola note taker1K/mo
granola.ai#1fathom.video—
granola notes taker1K/mo
granola.ai#1fathom.video—
granola notes880/mo
granola.ai#1fathom.video—
fathom app720/mo
granola.ai—fathom.video#2
fathom application720/mo
granola.ai—fathom.video#2
fathom download720/mo
granola.ai—fathom.video#1
Winning Keywords
Subject leadsgranola#2110K
granula#374K
granola ai#122K
granola app#13K
granola note-taking#12K
granola note taking#12K
granola ai note#11K
granola ai notes#11K
granola note taker#11K
granola notes taker#11K
granola notes#1880
granola ai note taker#1590
Content Gaps
Missed opportunitiesfathom ai
10K/mofathom.video #8
fathom notetaker
8K/mofathom.video #5
fathom note taker
8K/mofathom.video #8
fathom ai notetaker
4K/mofathom.video #5
fathom video
2K/mofathom.video #4
fathom login
2K/mofathom.video #2
how much is fathom
2K/mofathom.video #3
deal view
1K/mofathom.video #7
fathom app
720/mofathom.video #2
fathom application
720/mofathom.video #2
fathom download
720/mofathom.video #1
fathom recording
590/mofathom.video #3
SEO Recommendations
Grounded in ranking dataImprove ranking for 'ai note taker'
Granola.ai ranks 18th for 'ai note taker' (volume 27100), while Otter.ai ranks 3rd and Read.ai ranks 9th. Create content specifically targeting this keyword to improve visibility and capture traffic.
ai note taker
Target 'notes taker' and 'note taker' keywords
Otter.ai ranks #1 for both 'note taker' and 'notes taker' (volume 14800 each), while Granola.ai ranks 13th for 'notes taker'. Create content to compete directly for these high-intent keywords.
note takernotes taker
Improve ranking for 'take notes'
Granola.ai ranks 11th for 'take notes' (volume 9900). Optimize content to improve ranking and capture more traffic from this keyword.
take notes
Defend position for 'granola ai'
Granola.ai ranks #1 for 'granola ai' (volume 22200). Monitor competitors and maintain content quality to defend this top position.
granola ai
Address content gap for 'notepad'
Granola.ai ranks 29th for 'notepad' (volume 301000). This is a high-volume keyword where you are not effectively competing. Create targeted content to improve ranking.
notepad
Ad & paid strategy
How each competitor runs their paid acquisition.
0
High spenders
1
Medium spenders
1
Low spenders
granola.aiLow spend0 pixels
Ad Copy Patterns
Learn more
Get started
Try Granola for a few meetings today. It's free to get started.
Key Insight
Focus on organic growth and direct calls to action for free trials.
fathom.videoMedium spend3 pixels1 ad
Tracking Pixels
Google Analytics (G-27L4SDT0PJ)Google Tag Manager (GTM-M9N4SN4S)Amplitude
Ad Copy Patterns
Sign Up
sign up free
Book a Demo
Get started - free forever
start free trial
Connect with sales
Check eligibility
APPLY HERE TO QUALIFY
SWITCH NOW
Key Insight
Extensive use of analytics and tracking, combined with numerous calls to action for free trials, demos, and special programs, suggests a significant investment in paid acquisition and conversion optimization.
Ad Libraries
How to win (and where to concede)
Per-competitor playbook for sales conversations.
vs
fathom.video
Key Differentiators
Granola offers an AI Notepad for Meetings and AI Chat with Work Context, which Fathom lacks, providing a more integrated AI experience.
We provide Direct Audio Transcription without Bots, ensuring a less intrusive meeting experience compared to Fathom's bot-free capture option.
Granola enhances notes with AI and offers customizable note templates, giving users more control and better output quality.
Our focus on post-meeting action items powered by AI streamlines workflows more effectively.
Granola is SOC 2 / HIPAA Compliant, matching Fathom's security standards while offering unique AI features.
Their Strengths
Fathom has a larger social proof, being used at 300K+ companies.
They offer CRM Integration and Integration with ChatGPT & Claude, which are valuable for sales and AI-driven workflows.
Fathom provides SOC 2 Type II, GDPR, and HIPAA Compliance, demonstrating strong security and data privacy commitment.
Pricing Comparison
Granola's Starter plan is $14/month compared to Fathom's $19/month, and our Pro plan is $35/month while Fathom's Pro is $20/month, with both offering a free tier.
Objection Handlers
“Fathom has CRM integrations and integrates with ChatGPT/Claude, which seems more advanced.”
While Fathom offers direct CRM and LLM integrations, Granola focuses on enhancing your core meeting notes with AI, providing a more flexible and powerful AI notepad that can be easily integrated into your existing workflows. Our AI-enhanced notes and post-meeting action items often reduce the need for direct CRM integration by providing actionable insights directly.
“Fathom mentions being used at 300K+ companies, suggesting they are more established.”
Granola is backed by prominent tech figures and VCs, indicating strong industry recognition and a forward-thinking approach. Our innovative features like AI Notepad and direct audio transcription without bots offer a superior, less intrusive experience that many established solutions lack.
“Fathom's Pro plan is cheaper than Granola's Pro plan.”
While Fathom's Pro plan is priced lower, Granola's Pro plan includes advanced AI features like AI Notepad for Meetings, AI Chat with Work Context, and customizable note templates, which are not available in Fathom. Our pricing reflects the depth and breadth of our AI-powered note enhancement and productivity tools.
Subject has, they don't
CRM Integration
AI Meeting Summaries
SOC 2 Type II Compliance
GDPR Compliance
Accurate Transcriptions
Customizable AI Summaries
AI Action Items
Integration with ChatGPT & Claude
Public API Access
Bot-Free Capture Option
Real-time Collaboration
Custom Dictionaries for Transcriptions
Global Search Across Meeting Library
AI Scorecards for Coaching
HIPAA Compliance
They have, subject doesn't
AI Notepad for Meetings
AI Chat with Work Context
Meeting Transcription
AI Enhanced Notes
Customizable Note Templates
Post-meeting Action Items
Cross-platform Compatibility
Direct Audio Transcription without Bots
Mobile App
Share Notes with One Click
SOC 2 / HIPAA Compliance
Single Sign-On (SSO)
How to use this
When selling against fathom.video, lead with the differentiators above and pre-empt the listed objections.
granola.ai offers a more interactive and customizable AI notepad experience, while fathom.video prioritizes meeting summarization to enhance real-time engagement.