All calendly.com competitors

calendly.com vs cal.com

In a direct comparison of calendly.com vs cal.com, both platforms offer robust scheduling solutions. Calendly distinguishes itself with Unlimited Event Types, Customizable Availability, and a comprehensive suite of integrations including Google and Microsoft Ecosystems, CRM, Payment, and API. Cal.com, while offering a fully customizable scheduling software for individuals, businesses, and developers, does not explicitly list these specific features as 'yes' in the summary. Cal.com does offer Mobile Apps, a feature also present in Calendly. Pricing for Cal.com includes a free tier, a Starter plan at $12/month, and a Pro plan at $28/month, which is higher than Calendly's $10/seat/month Starter and $16/seat/month Pro plans. Cal.com also offers an Enterprise plan with custom pricing.

How the plans compare

Side-by-side pricing across every competitor.

5
Pricing Tiers
#1
Subject rank
-12%
vs Market
2/2
Public pricing

Pricing Comparison

5 tiers across 2 companies

Free
calendly.com
Always free
cal.com
Free
Starteravg $11
calendly.com
$10/seat/mo
month
cal.com
$12
month
Proavg $22
calendly.com
$16/seat/mo
month
cal.com
$28
month
Business
calendly.com
cal.com
Enterpriseavg $15
calendly.com
Starts at $15k/yr
year
cal.com
Custom

Price Positioning

Where each company sits in every tier

Starter
$10 — $12
calendly
$10
cal
$12
Pro
$16 — $28
calendly
$16
cal
$28
Enterprise
$15 — $15
calendly
$15
Cheapest
Subject brand
Most expensive

Feature-by-feature breakdown

What each product actually ships.

27
Total features
56%
15
Subject has
12
Feature gaps
14
Unique to subject
Unlimited Event Types
Core
calendly.com
cal.com
Customizable Availability
Customization
calendly.com
cal.com
Video Conferencing Integrations
Integrations
calendly.com
cal.com
Email & Website Embeds
Customization
calendly.com
cal.com
Automated Reminders & Follow-ups
Automation
calendly.com
cal.com
Meeting Polls
Collaboration
calendly.com
cal.com
Analytics
Analytics
calendly.com
cal.com
Admin Management
Admin
calendly.com
cal.com
Google Ecosystem Integrations
Integrations
calendly.com
cal.com
Microsoft Ecosystem Integrations
Integrations
calendly.com
cal.com
CRM Integration
Integrations
calendly.com
cal.com
Payment Integration
Integrations
calendly.com
cal.com
API & Connectors
API
calendly.com
cal.com
Security & Compliance
Security
calendly.com
cal.com
Mobile Apps
Mobile
calendly.com
cal.com
Integrations
Integrations
calendly.com
cal.com
API Access
API
calendly.com
cal.com
Team Scheduling
Collaboration
calendly.com
cal.com
Automated Reminders
Automation
calendly.com
cal.com
Webhooks
Integrations
calendly.com
cal.com
Workflows & Automation
Automation
calendly.com
cal.com
Payment Acceptance
Core
calendly.com
cal.com
Custom Booking Links
Customization
calendly.com
cal.com
Video Conferencing
Core
calendly.com
cal.com
OAuth Client Integration
Security
calendly.com
cal.com
Recurring Events
Automation
calendly.com
cal.com
AI-powered Calls
AI
calendly.com
cal.com

Coverage by category

Subject's feature adoption per area

Core
33%1/3
Customization
67%2/3
Integrations
71%5/7
Automation
25%1/4
Collaboration
50%1/2
Analytics
100%1/1
Admin
100%1/1
API
50%1/2
Security
50%1/2
Mobile
100%1/1
AI
0%0/1

How each company positions itself

Tone, value props, and audience signals.

7
Messaging aspects
2
Companies covered
7/7
Subject coverage
0
Gaps
C

calendly.com

Subject
calendly.com
Tagline

Calendly makes scheduling simple

Source →
Value Proposition

Automate scheduling with real-time availability and connect with tools you already use to boost productivity.

Source →
ICP

Individuals, small businesses, growing businesses, large companies, enterprise organizations, sales, marketing, customer success, recruiting, education, technology, financial services, professional services.

Source →
Key Differentiators

Integration with 100+ tools, enterprise-grade security, Notetaker for meeting recaps, Payments for flexible ways to get paid.

Source →
3 additional messaging details
Social Proof
Trusted by 100,000+ leading organizations, 86% of Fortune 500, customer stories with ROI, customer growth, scheduling error reduction.
Source →
Tone of Voice
Professional, efficient, empowering, secure.
Source →
Primary CTA
Sign up for free (https://calendly.com/signup)
Source →
C
Tagline

The better way to schedule your meetings

Source →
Value Proposition

A fully customizable scheduling software for individuals, businesses, and developers building scheduling platforms.

Source →
ICP

Individuals, teams, organizations, enterprises, and developers needing customizable scheduling solutions.

Source →
Key Differentiators

Open-source, AI-powered calls, built-in video conferencing (Cal Video), 65+ languages, privacy-first.

Source →
3 additional messaging details
Social Proof
Testimonials from product marketing, CEOs, founders, and CTOs, 'Trusted by fast-growing companies'.
Source →
Tone of Voice
Innovative, developer-friendly, open, emphasizing customization and advanced features.
Source →
Primary CTA
Get started
Source →

Search visibility

Where each domain ranks and what the search landscape looks like.

Top 3 rankings
10
Missing
18
Behind
1
Winning
21

Keyword Rankings

top 30 by volume
google cal3.4M/mo
calendly.com#14cal.com#13
gcal3.4M/mo
calendly.comcal.com#13
schedules673K/mo
calendly.com#11cal.com
cal550K/mo
calendly.comcal.com#3
calendly368K/mo
calendly.com#1cal.com#16
cloudcode368K/mo
calendly.comcal.com#17
appointments165K/mo
calendly.com#5cal.com
pips hint110K/mo
calendly.comcal.com#13
cal dot91K/mo
calendly.comcal.com#6
how do i share my google calendar with someone50K/mo
calendly.com#7cal.com
how do you share a google calendar50K/mo
calendly.com#7cal.com
time economy50K/mo
calendly.com#5cal.com
how do you share a calendar in google50K/mo
calendly.com#7cal.com
how do you share a google calendar with someone50K/mo
calendly.com#9cal.com
how do you share calendar on google50K/mo
calendly.com#9cal.com
how to share a google calendar with someone50K/mo
calendly.com#8cal.com
how to share google calendar with someone50K/mo
calendly.com#7cal.com
how to share my google calendar with someone50K/mo
calendly.com#8cal.com
calendly log in41K/mo
calendly.com#1cal.com
calendly login41K/mo
calendly.com#1cal.com#6
free booking33K/mo
calendly.com#2cal.com
scheduling33K/mo
calendly.com#3cal.com#17
benefits cal.com login33K/mo
calendly.comcal.com#13
whereby33K/mo
calendly.comcal.com#17
electronic booking27K/mo
calendly.com#3cal.com
calapp27K/mo
calendly.comcal.com#9
google calendar app27K/mo
calendly.comcal.com#13
granola ai22K/mo
calendly.comcal.com#13
cal-id22K/mo
calendly.comcal.com#13
booking applications15K/mo
calendly.com#1cal.com

Winning Keywords

Subject leads
calendly#1368K
calendly log in#141K
calendly login#141K
free booking#233K
scheduling#333K
electronic booking#327K
booking applications#115K
free online scheduling tool#112K
online scheduling tool#110K
scheduler app#210K

Content Gaps

Missed opportunities
cal
550K/mocal.com #3
cal dot
91K/mocal.com #6
calapp
27K/mocal.com #9
schedule for meetings
4K/mocal.com #7
call apis
3K/mocal.com #5
cal com
2K/mocal.com #1
ai call
2K/mocal.com #1
calcom
2K/mocal.com #5
cal com login
720/mocal.com #1
call schedules
590/mocal.com #2

SEO Recommendations

Grounded in ranking data
Improve rankings for 'google cal'
Calendly ranks #14 for 'google cal' (3,350,000 volume), while cal.com ranks #13. Optimizing content to target this keyword could significantly increase traffic.
google cal
Capture traffic for 'appointments' and 'appointment'
Calendly ranks #5 and #6 respectively for 'appointments' and 'appointment' (165,000 volume each). AcuityScheduling.com also ranks for 'appointments' at #6. Further optimization could lead to higher rankings and more traffic.
appointmentsappointment
Monitor cal.com's ranking for 'calendly'
Cal.com ranks #16 for the keyword 'calendly' (368,000 volume). While Calendly holds the #1 position, it's important to monitor cal.com's progress and ensure Calendly maintains its top ranking.
calendly
Address content gap for 'bookings'
Youcanbook.me ranks #8 for 'bookings' (1,220,000 volume), while Calendly does not rank in the top 30. Creating content targeting this keyword could capture significant traffic.
bookings
Improve ranking for 'schedules'
Calendly ranks #11 for 'schedules' (673,000 volume). Optimizing content to target this keyword could significantly increase traffic.
schedules

Ad & paid strategy

How each competitor runs their paid acquisition.

1
High spenders
0
Medium spenders
1
Low spenders
cal.comLow spend0 pixels

Ad Copy Patterns

Get started
Sign in
Try Cal.ai now!
Book a demo
Sign up with Google
Sign up with email
Talk to sales
Try for free

Key Insight

Strong focus on free usage for individuals and free trials for teams, with clear calls to action for different user segments.

calendly.comHigh spend0 pixels7400 ads

Retargeting Signals

Google Analytics conversion tracking
Meta Pixel conversion tracking

Ad Copy Patterns

Sign up for free
Get started
Try for Free
Talk to sales
Get a demo
Start for free

Key Insight

Focus on free sign-ups and direct sales engagement for different customer segments.

How to win (and where to concede)

Per-competitor playbook for sales conversations.

vs

cal.com

Key Differentiators

Calendly offers Unlimited Event Types, which cal.com lacks.
Calendly provides Automated Reminders & Follow-ups, a feature not present in cal.com.
Calendly has comprehensive Video Conferencing Integrations, while cal.com does not.
Calendly offers Meeting Polls for enhanced collaboration, which cal.com lacks.
Calendly provides robust Admin Management capabilities, which cal.com does not explicitly offer.

Their Strengths

cal.com emphasizes being open-source and developer-friendly.
cal.com offers AI-powered calls and built-in video conferencing (Cal Video).
cal.com supports 65+ languages and prioritizes privacy.

Pricing Comparison

Calendly offers a free plan and competitive paid tiers starting at $10/seat/mo, while cal.com's paid plans start at $12/month and are generally higher for comparable tiers.

Objection Handlers

cal.com is open-source, which gives us more control.
While open-source offers flexibility, Calendly provides enterprise-grade security and compliance, ensuring your data is protected without the overhead of managing an open-source solution.
cal.com has AI-powered calls.
Calendly focuses on streamlining the scheduling process with robust integrations and automation, ensuring efficient meeting coordination. Our Notetaker feature also provides AI-powered meeting recaps.
cal.com offers built-in video conferencing.
Calendly integrates seamlessly with all major video conferencing tools you already use, providing flexibility and avoiding vendor lock-in.

Subject has, they don't

Integrations
API Access
Team Scheduling
Automated Reminders
Webhooks
Workflows & Automation
Payment Acceptance
Custom Booking Links
Video Conferencing
OAuth Client Integration
Recurring Events
AI-powered Calls

They have, subject doesn't

Unlimited Event Types
Customizable Availability
Video Conferencing Integrations
Email & Website Embeds
Automated Reminders & Follow-ups
Meeting Polls
Analytics
Admin Management
Google Ecosystem Integrations
Microsoft Ecosystem Integrations
CRM Integration
Payment Integration
API & Connectors
Security & Compliance

How to use this

When selling against cal.com, lead with the differentiators above and pre-empt the listed objections.

Calendly offers a more extensive set of built-in features and integrations, particularly unlimited event types. Cal.com provides a highly customizable platform for developers, but its out-of-the-box feature set appears less comprehensive than Calendly's based on the provided data.

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